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A circular issued by BJP national general secretary Arun Singh outlined the activities planned between August 10 and 15 across all states and districts
Citizens across colonies and societies will be encouraged to hoist the national flag, turning the campaign into a widespread expression of patriotism. Representational image
In the run-up to the 79th Independence Day, the Bharatiya Janata Party (BJP) has announced an extensive patriotic campaign titled “Har Ghar Tiranga–Tiranga Yatra”, aimed at reinforcing national unity and celebrating India’s recent counter-terror success under Operation Sindoor. A circular issued by BJP national general secretary Arun Singh outlined the activities planned between August 10 and 15 across all states and districts.
Highlighting the campaign’s significance, the circular draws from Prime Minister Narendra Modi’s address in Parliament, where he declared the ongoing monsoon session as “India’s victory celebration”, commemorating the decisive offensive under Operation Sindoor. The Prime Minister underscored the operation as a symbol of the valour of India’s armed forces and the nation’s resolve to dismantle terrorism at its roots.
From August 10 to 14, BJP karyakartas will organise Tiranga Yatras in every mandal. The party has urged the active participation of Yuva Morcha and Mahila Morcha units to mobilise large public gatherings. Citizens across colonies and societies will be encouraged to hoist the national flag, turning the campaign into a widespread expression of patriotism.
Between August 13 and 15, party workers are instructed to ensure the Indian flag is hoisted at every home and establishment. Notably, the circular emphasises that wherever possible, hoisting should be done by children, instilling a sense of pride and connection among the younger generation. On the evening of August 15, the flag must be respectfully lowered as per protocol.
A major cleanliness drive will be undertaken from August 12 to 14 at memorials, war monuments, and freedom struggle sites, followed by floral tributes. Special attention will be paid to honouring war veterans, martyrs, and families of police personnel who laid down their lives in the service of the nation.
Senior leaders and workers in border states have been directed to visit border posts with prior permission to honour soldiers stationed there.
On August 14, the party will observe Vibhajan Vibhishika Smriti Diwas (Partition Horrors Remembrance Day) with silent marches, exhibitions, hall meetings, and outreach to families affected by the 1947 partition.
The circular mandates the formation of state-level committees and completion of preparatory meetings at all levels by August 8. A dedicated team under BJP national general secretary Sunil Bansal will coordinate the programme nationwide, with senior leaders including K Surendran, VD Sharma, and Sadanand Shet Tanavade leading the effort.
To ensure transparency and documentation, party workers are required to upload event details and images on the NaMo App and Saral Portal.
The campaign, BJP leaders say, is not just about national pride but also a collective reaffirmation of India’s sovereignty, unity, and unbreakable spirit.
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